Grief, on 09 July 2019 - 12:06 AM, said:
Silencer, on 08 July 2019 - 10:58 PM, said:
To be clear, I include a reduction in wages for the corporate side of the teams in my previous post.
That could be achieved through a 100% tax above a certain income threshold, and I'm not inherently opposed to that, but I do think that comparatively the income of sportsball teams is skewed horrifically and not in a way that should be celebrated. Same as Hollywood.
Nor do I think lauding it as an outcome of economics makes sense, given the whole system has been set up to create artificial scarcity of tickets and therefore inflate the prices accordingly. It's at best a very successful con and at worst the natural outcome of most "X as a service" models that are becoming more popular in other industries. It would, after all, be very easy to restrict the number of times a Netflix documentary can be viewed and so start charging higher one off viewing prices- that isn't a success story, even if Netflix employees get paid more as a result. It's a manipulation of the market to exploit consumers. Much like most big sportsball events and leagues. It just happens to result in unreasonably compensated employees in this particular case.
Firstly, as far as I'm aware the money in football comes more from TV deals, merchandising, and sponsorships rather than from tickets.
Guardian figures suggest this is certainly true for the premier league. Secondly, I'm curious as to why you think game tickets are "artificially" scarce. There are physical limits on the number of matches top athletes can play. There are physical limits on the number of seats the stadiums house. The fact that the industry is generally trying to push both of these numbers higher suggests that they see a stronger economic rationale for
increasing the number of tickets where they can rather than keeping them scarce. The significant waiting lists for club season tickets similarly suggests that tickets are mostly likely underpriced in the short-term, if anything. That is, if the strategy is to keep tickets artificially scarce then they're under-exploiting the scarcity.
I'm also curious as to where you draw the line on "exploiting" consumers who choose to buy your product. Data is very easy to duplicate so in a sense any scarcity is "artificial" but at the same time netflix has plenty of operating costs. Should they just be charging marginal cost? If an author realised they would make more money by charging higher prices to fewer customers, would that be immoral?
So, exactly, yes. The tickets are artificially scarce because there is now an unlimited number of viewers of the game. Now, one can argue there is a difference between watching the game in person and watching it on TV, but at the end of the day it's the same game being observed. Those TV deals, merchandising, and sponsorships are why tickets should be a dime a dozen. Hell, make them free, make them a raffle based system (at least then when people are getting scalped they wouldn't be able to blame the cost on the fact the original tickets are stupidly expensive).
In all seriousness though, my point is that ticket prices have increased as time goes on, despite other revenue streams coming into place, and the fact that the number of viewers of the event is now basically infinite. And I don't think it's unreasonable to say that just because there is demand for physical tickets, those physical tickets are not overpriced. I feel the same way about movie ticket prices - they keep increasing, while the same is true of the profits of the movie industry and accessibility to view - so where is the damn reduction in cost of physical DVDs, movie tickets, etc?
The answer could be one of two things - I'm unreasonably lumping (stadium seats, TV views, etc)/(theater seats/Netflix/DVDs/etc) together, and going to the actual stadium to watch a live event is simply a different product that has a different value. Or, these companies could be milking their fans for money across all these avenues to the tune of endlessly increasing profits (potentially while deliberately furthering the belief that going to a 'live' event is somehow different to viewing it on TV in a way that justifies more cost for the tickets).
As for the line on exploiting consumers, well, most industries passed that a long time ago. Netflix should be covering their operating costs and making a tidy profit to invest in future acquisitions and R&D, nothing more, and that author would definitely be acting immorally by creating artificial scarcity (e.g. restricting access through inflated pricing relative to demand). Also while data is easy to duplicate it still carries overheads to deliver, so there is still some increase in cost to distribute, but effectively yes, anything that can be delivered digitally should cost a fraction of the price of a physical copy due to minimal distribution costs in comparison. This is why it's insane that Steam charges similar prices for its games to a physical disk in a store - the game developer still has to cover their costs, but the actual reason for the pricing is that publisher profits are like 3000% what they were 30 years ago and they want them to keep increasing. So even though more people are buying the games, the prices are not decreasing, and there is actually zero valid economic strain on the developers to justify that. (e.g. yes, costs to make games have increased, but the profit margins far outstrip that cost still, so there should be no increase in price.) Same for sports teams - there has been no increase in cost to produce a game of football (except for, you know, artificially inflated player and manager wages - which are also being used to generate hype, "how much will this trade be for", "who will be the highest paid athlete", that sort of thing) and yet ticket prices are up, and profits are waaaaay up. Why are the profits up? What has changed that would lead to both an increase in cost to view the game AND an increase in profits? Nothing, it's just greed. Greed that coincidentally benefits some athletes, sure. But it still at the end of the day is exploitation of consumers.
I think any company that is increasing it's prices without a corresponding increase in cost, purely to deliver more profits, is exploiting its consumers at this point. They are prioritising their shareholder's desires for increased profits over and above their consumer's wellbeing, knowing that most people will pay the increased price even if it puts them (further) into debt, because the entire system now is built around consumers having excess amounts of credit and living outside their means.
And if you're thinking that sounds like a fundamental issue with captialism as it stands today, you're correct. Company profits keep soaring, while wages are stagnant, and people can't afford to pay rent or mortgages. That system is, fundamentally, unsustainable. Which is why we keep having crashes, and why those crashes are getting worse. Sports teams are just one example, with particularly egregious wages to their players at the expense of their fans - but it's honestly not that different to the wages of most corporate executives at the expense of their consumers, and in both cases the people who are lower down the totem pole (staff for a company, lower profile teams for sports) get none of it.
You could charge a fraction of the ticket prices today, thereby screwing your fans less, and still pay these sports stars extremely well. But why do that when you can charge them more, right?